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A benefit is a reusable definition of something a customer receives. You create it once under Benefits, then attach it to as many products as you like.

The five types

File Downloads

Files served through signed, expiring links. Versioned, and switchable on and off without deleting anything.

License Keys

A key per customer, with optional expiry and activation limits, validated by your software through the License API.

GitHub Repository Access

Invite the buyer to private repositories, with the role you choose. Pro plan.

Link & Custom

A set of URLs, or a Markdown note. The catch-all for Discord invites, onboarding docs and anything else.

Create a benefit

BenefitsNew benefit. Pick the type, give it a Name — this is shown to customers, so write it for them (Acme Editor installers, not dl-benefit-v2) — then fill in the options for that type.
A benefit’s type is fixed once created. If you picked the wrong one, create a new benefit and swap it on the product.
One or more URLs the customer can open after purchase. Each entry takes a URL and an optional Title. Good for: a private Discord invite, a members-only page, a Notion onboarding doc, a Figma file.
A link benefit hands out the same URL to everyone who buys. Anyone who shares it shares access. Use it for things where that’s acceptable, or where the destination does its own gating.

Custom

A Markdown note shown to the customer on their order. Good for instructions, redemption codes you issue by hand, or explaining something a structured type doesn’t cover. Formatting is standard Markdown — headings, lists, links, code.

Rules that apply to every type

Edits apply to new grants only

For license keys, the expiry and activation limit are captured on each customer’s key at the moment it’s issued. Changing the benefit later doesn’t rewrite keys already out there. To change one customer’s key, go to Licenses. Downloads and links behave the opposite way, and deliberately: they’re read live. Add a file to a download benefit and every customer who owns it sees the new file immediately. Turn a file off and it disappears from their portal at once.

One benefit, many products

Attaching the same license benefit to five products doesn’t create five templates — it’s one definition. Change the activation limit and all five products issue keys under the new terms from then on.

Refunds and cancellations revoke

GitHub revocation reaches upstream: the collaborator is removed from the repository and any pending invitation is cancelled.

Deleting a benefit

Deleting a benefit removes it from every product and from the customers holding it. If you only want to stop granting it going forward, detach it from the products instead — existing customers keep what they have.

Which type for which job